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Visit Dallas is pleased to share that it has received the globally recognized Destination Marketing Accreditation Program (DMAP) designation from Destinations International and has been reaccredited for the next eight years. DMAP accreditation highlights Visit Dallas’ commitment to industry excellence among destination marketing organizations (DMOs) around the world.
“Destinations International, the global association for destination professionals, is the gold standard in the industry, and DMAP reaccreditation is another feather in our cap at Visit Dallas, serving as a visible industry distinction that defines quality and performance standards in destination marketing and management,” said Craig Davis, Visit Dallas president and CEO. “We are immensely proud of this achievement and all it means for Visit Dallas in the destination marketing industry.”
The accreditation program requires a destination organization to successfully comply with over 100 mandatory and voluntary standards that span a variety of performance areas to receive the designation of DMAP. The standards cover nearly all aspects related to the management and marketing of destination organizations including governance, finance, human resources, sales, communications, destination development, and research.
“Visit Dallas is a leader among our distinguished group of DMAP destination organizations, receiving reaccreditation for the next eight years,” said Don Welsh, president and CEO of Destinations International. “The industry distinction defines quality and performance standards for destination organizations, and I am pleased to welcome them to the DMAP community.”
About Visit Dallas
Visit Dallas is dedicated to elevating Dallas as a welcoming, must-visit destination and marketing Dallas globally to benefit our community and visitors. Dallas, the ninth-largest city in the United States and the leading business and financial center of the Southwest, offers travelers an unparalleled array of amenities, a central location, and easy accessibility with two major airports. With 20 vibrant and diverse neighborhoods, including the nation’s largest contiguous arts district and other notable attractions, there is a Dallas destination to suit every style. For more information, go to visitdallas.com.
About Destinations International
Destinations International is the world’s largest resource for official destination organizations, convention and visitors’ bureaus (CVBs) and tourism boards. With more than 7,500 members and partners from over 700 destinations, the association represents a powerful forward-thinking and collaborative community around the world. For more information, visit www.destinationsinternational.org.
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