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Destination Reveal Follows Record Attendance At Convening Emea 2024 In Barcelona
Sherrif Karamat, CAE, PCMA and CEMA President and CEO, today announced Rotterdam, a city focused on urban and societal transformation to achieve a resilient future, as the host city for Convening EMEA 2025. Convening EMEA is an omnichannel event created for business events professionals and creatives to share learnings and collaborate to build a stronger future for the global business events community. The annual conference will be held 15th – 17th October 2025 at the Postillion Hotel & Convention Centre WTC in Rotterdam, Netherlands.
Convening EMEA 2024 drew a record 636 participants from 46 countries who engaged in a newly designed programme architecture which brought to life themes across future, trust and strategy allowing participants to build their own learning journey. The future will continue to be a theme with others developed based on our communities insights.
“This partnership with Rotterdam, a city of resilience is the perfect backdrop for the next step in our journey within the EMEA region and Convening EMEA as we will continue to challenge mindsets and approaches to the business events industry. Convening EMEA will continue to showcase the exceptional cities across the region in years to come on this journey of exploration and learning”, said Jaime Bennett, EMEA and EMA Managing Director.”
“We are very honored and excited to host and welcome PCMA Convening EMEA 2025 in Rotterdam. We made this happen together with our stakeholders and partners and we look forward to further collaborate with the team of PCMA EMEA. We believe that this outstanding industry event will thrive in our city which attracts and connects, and in which we will collaborate on our collective mission to contribute to a resilient future by leveraging the power of business events.”
Eveline van der Pluijm, Head of Rotterdam Partners Convention Bureau
“We are incredibly proud and honored to be the host venue for Convening EMEA 2025 with Postillion Hotel & Convention Centre WTC Rotterdam. That this has now been achieved is thanks to the excellent cooperation between the convention bureau Rotterdam Partners and all event partners in the city. We are looking forward immensely to working with Jaime Bennett and her team at PCMA EMEA and cannot wait to welcome the PCMA family to our beautiful city of Rotterdam in October 2025.”
Kim van Velzen – Chief Commercial Officer, Postillion Hotels & Convention Centres
About PCMA
PCMA, PCMA Foundation and CEMA educate, inspire, and listen, creating meaningful experiences where passion, purpose and commerce come together. We are the world’s largest community for Business Events Strategists, providing senior-level education, networking, and market intelligence for the global business events industry. Our mission is to drive social and economic progress through business events. Headquartered in Chicago, IL PCMA has 17 North American Chapters, regional communities in APAC, EMEA and LATAM, and members in 59 countries. The Corporate Event Marketing Association (CEMA), a PCMA subsidiary, advances strategic event marketing and marketing communications for senior-level event marketers and industry professionals. Visit us at pcma.org.
About PCMA Foundation
The role of the Foundation of PCMA is to support the mission of PCMA through fundraising and grant-giving focused on scholarships, education and research that will advance the business events industry. Annually the Foundation funds over $900K in impact, and since 1985 has funded over 2,500 scholarships, 100 research studies and education programs, and $2.7M in charitable giving.
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